Saturday, November 28, 2009

Luxury& Design Job Samples--Marketing Assistant of Luxury Brand

Sector: Ladieswear, Menswear

Salary: Negotiable

Locations: London - England

Contract Type: Full Time

Job Description They are now looking for a Marketing Assistant to be responsible for co-ordinating marketing and PR activities and to support the marketing team with graphic design management.

You will be responsible for developing branding materials (look books, show cards, advertisements, label packages and in-store signage), design concepts for stands at trade shows and co-ordinate print jobs with external graphic design companies and printers.

In conjunction with the Head of Marketing, you will also liaise with PR agencies, develop monthly PR reports across all brands, manage all press collections, co-ordinate and order product placement for celebrities and brand ambassadors, help organise photo shoots, and assist with retail and wholesale support, eg POS, retail competitions, events etc.

Qualifications Required You will currently be working in a busy, hands-on marketing department, ideally for an apparel brand, and you must have graphic design skills with experience of print buying and print management. The position involves a lot of administration so you should be able to give exceptional attention to detail and be able to successfully manage several tasks at the same time.


Luxury& Design Job Samples--Sales Consultant - Luxurious ladies wear - London

Sector: Ladieswear

Salary: Negotiable

Benefits: £18k + commission

Town/City: Knightsbridge

Locations: London - England

Contract Type: Full Time

Job Description Sales Consultant

Luxurious ladies wear brand that uses exotic materials and innovative designs is looking for a sales person

This exclusive label already has a large presence internationally boasting boutiques in New York, Chicago, Aspen and China

You will be based in a new concession that has recently opened in a glamorous department store in Knightsbridge

To be considered for this position current luxury ladies wear experience is mandatory


Luxury& Design Job Samples--PR and Marketing of Luxury fashion Brand

Sector: Ladieswear, Others, VIP service/Lifestyle

Salary: £40,000 per annum

Locations: London - England

Contract Type: Full Time

Job Description

A rare opportunity has arisen to working with this highly revered luxury brand!

Working closely with the creative director you will be responsible for the following:

  1. Generating and managing marketing initiatives to drive traffic into the stores
  2. Generate editorial coverage on the Creative Director and the brand in high end press
  3. Co-ordinate collaborations with businesses to generate marketing opportunities
  4. Co-ordinate marketing and press to support the business internationally trunk shows, press events, POS etc
  5. Oversee product loans and press files with the press officer
  6. Co-ordinate events in the stores and for the brand: customer, press and VIP events.
  7. Overseeing shoots, print and production of all communication materials for the brand

The ideal candidate will have a number of years experience in PR and Marketing for a luxury fashion brand. It is essential that you have high end fashion press contacts also. A forward thinking and outgoing attitude is a prerequisite!

Luxury& Design Job Samples--Store Manager Global Fashion Brand

Sectors: Others, VIP service/Lifestyle

Salary: £45,000 per annum

Locations: London - England

Contract Type: Full Time

Job Description This is one of the high streets most contemporary and cutting edge fashion brands. With an ever expanding list of stores throughout Europe and with ever increasing success it is a very exciting time to join this company. This is a very design led brand which also focuses a great deal on the quality of its products. Now that the collections are even stronger they are looking for dynamic and passionate individuals to join one of their stores in Central London. They specifically require an outstanding and experienced Store Manager.

Applicants for this position should be able to fulfill the following functions:

  1. Ability to provide leadership, motivate and develop staff
  2. Exceptional customer service and interpersonal skills
  3. A strong fashion consciousness
  4. Able to work strategically, tactically and operationally
  5. Able to work on a fast paced environment with a hands-on approach
  6. Excellent verbal and written communication skills
  7. Travel ability at certain times is required

LVMH speaks to MIP Design + Luxury Club

October 30, 2009
VENUE : MIP-Politecnico di Milano
GUEST SPEAKER : Oscar Mariani

Oscar Mariani started his career as a researcher in physics after having graduated with an MSc in Photonics. One would not normally imagine going from physics to luxury management but that is exactly what he did!
After a few years as a physicist, he decided to explore other industries. But before he did so, he did the MIP MBA (year 28). He then worked as a consultant for BAIN & Co. for a year and switched gears again. He is currently a sales manager at the LVMH store on the famous Via Montanapoleone (street) in Milan, Italy. He let us in on some of the key aspects and features of the industry in which LVMH calls home, what it is to be a sales manager for LVMH and tips on how to be an attractive candidate for the luxury industry.


LVMH was founded in 1854 by Louis Vuitton. They launched the famous and iconic monogrammed canvas (see picture - above) in 1896. Their main product categories are leather goods, accessories, ready-to-wear, shoes, watches and jewellery. They strongly differentiate among their competitors often collaborating with contemporary artists such as Murakami and Sprouse (see picture -left).


"Boutique time is over" says Mr. Mariani with companies increasingly developing their competencies through acquisitions. LVMH has a number of prestigious brands under their umbrella, the likes of which include Dior and Givenchy.

As one of the sales managers at the global LVMH store on Via Montenapoleone, his responsibilities include people management, in-store product management, training and day-to-day store financial management.

He assured the MIP MBA students about the ability to switch industries not only by relating his own experience as a physist turned consultant (at Bain) turned luxury goods sales manager but also by giving us an overview of the backgrounds of his colleagues. They ranged from experiences in Heineken, L'Oreal, Decathalon and Nastro Azzuro.

But he encourages those seeking to work in the luxury goods industry to keep broadening their horizons. He left us with three key tips:


  1. Learn to be a good manager: Being obsessed with fashion doesn't just qualify

  2. Learn to be international: Improve your language skills and understanding of other cultures

  3. Get experience: Don't be afraid to start from the bottom, you can also acquire experiences elsewhere ( in other retail sectors)

Friday, November 20, 2009

CLUB ACTIVITY- Sheraton Diana


LUXURY EXPERIENCE
SHERATON DIANA APERTIVO

Time: Nov,19,2009
Location: Viale Piave,42,Milano
Guest: Alessandro Brun-Club Tutor

Main Agenda:
  1. Enjoy Apertivo in Sheraton Diana
  2. Talk with Prof. Brun about Luxury
  3. Feel the luxury experience


Host Comments:
Suggested by club tutor Prof.Brun, Sheraton Diana Majestic is one of the most famous fashion hotels in Milan, which is also famous for its most famous and fashion Milanese aperitifs in Diana Bar. The diana bar is a meeting point for the world of art, fashion, and design.

With Prof. Brun together, club members shared their experience about luxury hotel. Prof brun gave us a lots insights about the strategy of luxury or boutique hotels and how they differentiate themselves from others.

We also enjoyed the red wine and apertivo in the bar, as well as the beautiful view of the fountain outside the bar. The light and music created the indescribable night.



Sunday, November 8, 2009

Tidbits from Innovation clubs 3M Seminar

Unfortunately I missed Mauro Porcini's seminar on design thinking at 3M but I read some stuff and decided to share some links to design related articles:

http://www.businessweek.com/innovate/content/oct2005/id20051025_243657.htm

http://www.futureconceptlab.com/htm/team/team_morace.htm

http://www.tenfacesofinnovation.com/tomkelley/index.htm

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